Game of
THRONES
100% WESTEROS

The final season of Game of Thrones was one of the most talked-about in TV history. To plug Verizon Fios Internet into the moment, we created a social activation that let everyone prove their fandom.

Fans took an interactive quiz that revealed which Thrones House they belonged to. Their reward? A cinematic, personalized video to share on any channel. In just one week, we earned 6.2 million video views with a 68.2% experience completion rate—surpassing all social and digital benchmarks.

Role: Creative Director + Copywriter