Verizon
launches
As an Integrated Creative Director at Verizon, I’ve led campaigns for some of the company's biggest device launches, new product rollouts and loyalty programs.
Here are a few examples of how that storytelling came to life through a mix of film, CGI and generative AI videos.
iphone 16
Device launch
At Verizon you can trade any phone, in any condition for the latest iPhone. That means people won’t be the only ones flying to Verizon stores.
Role: Copywriter
Verizon HOliday
GeN-AI-ElVes
Using the latest generative AI platforms, we developed bite-sized stories for social starring two precocious elves. The videos were also leveraged across digital OOH and in-store.
Role: Copywriter
Verizon Home
device protect
When life happens it’s good to know Verizon Device Protect has you covered. We created a chain reaction of chaos unfolding in a home, through a mix of CGI and in-camera trickery.
Role: Creative Director
Verizon Home
DEVICE Protect
Since Verizon Protect covers pretty much every device in your home, we focused on a few random objects that definitely are not covered. And we cast a flying rascal to “illustrate” them for us.
Role: Creative Director
Verizon Home
Router
With Verizon’s most powerful home WiFi router, your internet goes anywhere you go. We created a CGI-driven film where the walls in a home have no boundaries, literally.
Role: Creative Director + Copywriter
Verizon
on Demand
Movie Trailers
For Verizon Fios Video On Demand, we developed these quick cinematic trailers to promote all of our movie genres that customers could rent or own.
Role: Creative Director